Publishers Expect Comedy Memoirs to Top Bestsellers List This Christmas
The publishers of celebrity memoirs are champing at the bit, as they line up for the book industry's annual challenge – Super Thursday.
This arbitrary day in autumn is so named because it offers the best chance for potential Christmas bestsellers to launch on the mass market. Strong contenders for 2011 include a clutch of autobiographies by leading comedians, confirming that the light entertainment life story is now the publishing industry's safest bet – despite the fact that many of the prominent titles launched this time last year failed to sell as well as expected.
